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Boise Today

Editorial judgment, structured local data, and product engineering tested in a real community.

Boise Today brings local stories, events, restaurants, trails, maps, weather, and useful regional data into one community hub. It is a creative way for me to learn more about the city I call home and help my neighbors do the same.

Visit Boise Today(opens in a new tab)

My Role in this Project

  • Local product strategy and editorial direction
  • Brand, UX, and interface design
  • Content architecture and data modeling
  • Full-stack platform development
  • Local research, curation, and publishing

Technologies Used

  • Next.js and React
  • TypeScript and Tailwind CSS
  • Postgres and Drizzle ORM
  • Mapbox and structured local data
  • Lexical and assisted editorial tools

The Impact

  • Makes Boise easier to explore
  • Turns local curiosity into useful guides
  • Helps neighbors find places and events
  • Supports local business discovery
  • Proves the Townwell platform in-market

Build the local guide you wish already existed.

Living in Boise does not automatically mean knowing Boise. There is always another neighborhood changing quietly, a trail I have not walked, a restaurant I have somehow missed, a piece of local history hiding in plain sight, or an event I only hear about after it is over. Boise Today gives that curiosity somewhere productive to go.

The useful parts of a city are usually scattered. Events live on calendars, restaurant recommendations disappear into social feeds, trail conditions hide in specialist sites, and local stories compete with whatever an algorithm thinks will keep someone scrolling. Finding one answer can mean opening six tabs and still wondering whether the information is current.

I wanted Boise Today to bring those pieces together without sanding off what makes them local. Stories sit beside events, food, downtown places, maps, river conditions, trails, hot springs, campgrounds, and other practical details. The result is not just something to read. It is a tool for deciding how to spend a day and understanding the place a little better while doing it.

There is a personal reason for building it too: I live here. Researching a story or adding a place gives me an excuse to look more closely at the city around me, learn the history behind familiar streets, try something new, and pay attention to the details I might otherwise pass every day. The work feels useful, but it also stays fun and creative.

That learning becomes more valuable when it is shared. A good local guide can help a neighbor find a new favorite business, make weekend plans with less friction, understand what the river is doing, or finally visit the place they have driven past for years. It can support the people building interesting things here while giving residents and visitors a clearer way into the community.

Boise Today is also the live proving ground for Townwell. The content system, maps, structured local data, editorial tools, newsletters, and discovery surfaces are tested against the needs of a real city instead of an imaginary demo. That makes the platform better, but the technology remains in service of the original idea: stay curious about home, then make what I learn useful to the people who share it.

A closer look.

Boise Today homepage featuring a local story beside upcoming events and places to eat
The daily front page pairs a useful local story with near-term plans and places to eat, making it possible to learn something and decide what to do next in one visit.
Boise Today stories covering seasonal plans, local food, and community life
Editorial coverage moves between neighborhoods, growth, food, outdoors, and the small local details that make Boise feel like a place rather than a search result.
Boise Today downtown spot of the day with details and an interactive map
Map-led discovery turns local data into an invitation to explore, with enough context to understand a place before opening directions and heading out.
Boise Today local utility cards showing Idaho gas prices, local shops, and Boise River conditions
Practical signals such as river conditions and gas prices live beside independent business discovery, giving neighbors more reasons to make the site part of a regular routine.
Boise Today guides to hot springs, current trails, water access, campgrounds, and farmers markets
Structured outdoor and regional guides connect conditions, maps, and curated destinations so a free afternoon can become a real plan instead of another round of tab hunting.